This course is for individuals who wish to increase their levels of positive influence & persuasion with colleagues, customers or suppliers and be able to present themselves & their ideas with confidence. It will enable participants to positively influence people via all forms of communication, from email to formal presentations, within the workplace. Using their own real-
world examples they will have an opportunity to practice the 4 key stages of influence & design their communications to key stakeholders to gain buy-in & high levels of engagement.


Key Objectives

  • To define positive influence & it’s impact on fruitful relationships • To understand how to tailor communications to their intended recipients to gain positive results
  • To present ideas with impact


  • Defining positive influence & identifying influence situations
  • Difference between positive influence & manipulation
  • The 4 stages of positive influence
  • Starting with the aim in mind when defining an influence message
  • Gaining clarity with six clarity questions
  • The 2 key factors that influence a change in other’s behaviour
  • Setting the scene with an influence statement
  • Delivering influence messages with impact
  • Tailoring communications to specific stakeholders
  • Increasing engagement within communications


Sessions are interactive & require full audience participation. Participants will need a webcam & microphone on a laptop or mobile device. The session will
be run in Zoom (or equivalent platform) and a PDF of all slides will be made available following the session.